CE Marking Requirements: A Practical Guide for Product Companies
What CE marking requires, which products it covers, how to assess conformity, and what changed in 2025–2026 — explained for product companies.
By Complir
CE marking is a manufacturer's self-declaration that a product meets every applicable EU rule before it is placed on the EU or EEA market. It is required only for product categories covered by EU harmonisation legislation — and for those products, the requirements are non-negotiable. To CE mark a product, a company must identify every applicable directive or regulation, run the conformity assessment specified by each one, compile a technical file, sign an EU Declaration of Conformity, and affix the CE mark visibly to the product. Get any of those wrong and the product is not legally on the market — even if it carries the symbol.
This guide walks through the CE marking requirements that apply across product categories, the specific changes that took effect in 2025 and 2026, and the practical questions teams ask when they sit down to actually do this work.
What CE Marking Is — and What It Is Not
The legal frame, in plain language
The CE marking is a regulatory conformity marking established by Article 30 of Regulation (EC) No 765/2008. By affixing it, the manufacturer declares — under their own legal responsibility — that the product conforms to all applicable EU harmonisation legislation. There is no central EU certificate, no government body that issues CE marking, and no third-party seal of approval at the EU level.
Three points routinely confuse newcomers to the topic:
- CE marking is not a quality mark. It signals legal conformity with EU rules — not that a product is better, safer, or higher quality than alternatives.
- CE marking is not a country-of-origin indicator. A product made in China, the United States, or Vietnam can — and often must — carry the CE mark if it falls under harmonisation legislation and is placed on the EU market.
- CE marking is not optional for products that fall within scope. If your product category is covered by an EU harmonisation directive or regulation that mandates CE marking, the marking is a legal precondition for placing the product on the EU/EEA market.
Is CE marking the same as a quality mark?
No. CE marking is a regulatory conformity declaration — not a quality endorsement. The European Commission states explicitly that CE marking "is not a quality indication or a certification mark." It signals that the manufacturer has fulfilled its legal obligations under applicable EU rules.
When CE Marking Is Required
Scope is set by EU harmonisation legislation, not company size
CE marking is required only where a specific EU harmonisation regulation or directive provides for it. Article 30(2) of Regulation (EC) No 765/2008 makes this explicit: the CE marking "shall be affixed only to products to which its affixing is provided for by specific Community harmonisation legislation, and shall not be affixed to any other product."
The product categories covered by CE marking sit under more than 30 separate pieces of harmonisation legislation. The most widely encountered include:
- Machinery Regulation (EU) 2023/1230 (replaces the Machinery Directive 2006/42/EC; applies from 20 January 2027, with provisions on notified bodies applying from 20 January 2024)
- Low Voltage Directive 2014/35/EU (electrical equipment within voltage limits)
- Electromagnetic Compatibility Directive 2014/30/EU
- Radio Equipment Directive 2014/53/EU
- Toy Safety Regulation (EU) 2025/2509 (replaces Directive 2009/48/EC — see below)
- Medical Devices Regulation (EU) 2017/745 and IVDR (EU) 2017/746
- Personal Protective Equipment Regulation (EU) 2016/425
- Construction Products Regulation (EU) 2024/3110 (replaces Regulation (EU) No 305/2011; entered into force 7 January 2025, applies to most construction products from 8 January 2026)
- RoHS Directive 2011/65/EU (restriction of hazardous substances in EEE)
- Pressure Equipment Directive 2014/68/EU
- Gas Appliances Regulation (EU) 2016/426
- Recreational Craft Directive 2013/53/EU
- Pyrotechnic Articles Directive 2013/29/EU
The full, authoritative list is maintained on the European Commission's single market pages and is the only source you should rely on when scoping a new product. CE marking sits alongside — but does not replace — adjacent horizontal rules such as the General Product Safety Regulation (GPSR), REACH, and the Extended Producer Responsibility schemes that often apply to the same product.
Which products need CE marking?
A product needs CE marking only if it falls within the scope of EU harmonisation legislation that mandates it. This typically includes toys, machinery, electrical and electronic equipment, radio equipment, medical devices, personal protective equipment, construction products, gas appliances, pressure equipment, recreational craft, pyrotechnics, and several other categories. Cosmetics, foodstuffs, chemicals, textiles, and most furniture do not require CE marking — they are governed by other regulatory frameworks.
The mistake teams make most often is assuming a product is "outside CE scope" because it is small, simple, or sold in low volumes. Scope is determined by product category, not by commercial size.
The Five Core CE Marking Requirements
The pathway every product must pass through
Across the more than 30 directives and regulations that mandate CE marking, the same five-step compliance pathway applies. The European Commission's Blue Guide on the implementation of EU product rules (Commission Notice C/2022/247) sets it out as follows:
- Identify the EU rules that apply to the product. Many products fall under several directives and regulations simultaneously — a connected radio toy, for example, is covered by the Toy Safety Regulation, the Radio Equipment Directive, RoHS, and (where applicable) GPSR.
- Identify the essential requirements. Each directive or regulation lists "essential requirements" — what the product must achieve. Compliance is typically demonstrated by applying harmonised standards, references to which are published in the Official Journal of the EU.
- Choose the correct conformity assessment procedure. The procedure is set by the directive itself and depends on the product category and risk class.
- Compile the technical documentation. This is the file that justifies the Declaration of Conformity. It must be made available to market surveillance authorities on request.
- Issue the EU Declaration of Conformity and affix the CE marking. Both are the manufacturer's responsibility; both carry legal consequences.
“The five-step pathway is the work CE marking was designed to require — but rebuilding it in spreadsheets and shared drives for every product launch is a tax on growth, not a compliance strategy. The teams that scale CE marking treat it as a structured-data problem: every directive, every applicable standard, every test report mapped once and reused across SKUs and markets. The companies that do this well don't have larger compliance teams — they have better compliance infrastructure.”
Complir Team
Product Compliance, Complir
Self-Certification vs. Notified Body
What a manufacturer can do alone, and what requires third-party assessment
Conformity assessment for CE marking is structured around the modules defined in Decision No 768/2008/EC of the European Parliament and of the Council — the so-called New Legislative Framework reference Decision. The Decision lists conformity assessment modules from A (internal production control — full self-assessment) through H (full quality assurance, with notified body involvement at every stage).
Which module applies depends on the directive or regulation governing your product, not on the manufacturer's preference. As a working rule:
- Self-certification (Module A) is permitted when the directive itself allows it, typically for lower-risk product categories. The manufacturer performs the conformity assessment internally, compiles the technical file, signs the Declaration of Conformity, and affixes the CE mark.
- Notified body involvement is required when the directive specifies it — usually for products with higher risk profiles. Examples include most medical devices above Class I, certain pressure equipment, lifts, in-vitro diagnostics, and a subset of machinery. In those cases, the four-digit identification number of the notified body must appear next to the CE marking.
A "notified body" is a conformity assessment body officially designated by an EU Member State and listed in the Commission's NANDO database. Notified bodies are not regulators — they are independent assessment bodies that test, audit, or certify products and quality systems against the requirements of a specific directive.
Can I CE mark my product myself?
Yes — if the directive or regulation that applies to your product permits self-certification. For many lower-risk consumer products, the manufacturer is allowed to perform conformity assessment internally without notified body involvement. The legal responsibility, however, is identical either way: by affixing the CE mark, the manufacturer takes on full responsibility for the product's conformity with all applicable EU rules.
What Goes in the Technical File
The evidentiary backbone of CE marking
Technical documentation is the evidentiary backbone of CE marking. If a market surveillance authority asks why a product was placed on the market with the CE mark, the technical file is the answer. The Blue Guide and most New Legislative Framework directives align on what the file must contain:
- A general description of the product and its intended use
- Design and manufacturing drawings, schematics, and component lists
- Identification of every applicable EU directive or regulation
- A list of harmonised standards applied (or other technical specifications used to demonstrate conformity)
- Risk analysis and risk assessment results
- Test reports and calculations supporting compliance
- The EU Declaration of Conformity
- Notified body certificates and reports, where applicable
- The name and address of the manufacturer and any authorised representative
How long do I need to keep CE technical documentation?
Most EU harmonisation directives require manufacturers to keep technical documentation and the EU Declaration of Conformity for ten years from the date the last unit of the product was placed on the EU market. Some directives — including the Medical Devices Regulation for certain device classes — require longer retention. The applicable period is set by the specific regulation governing your product, not by a single horizontal rule.
How to Affix the CE Marking
The graphic, the placement, the rules
The graphical specification for CE marking is fixed by Annex II of Regulation (EC) No 765/2008. Three rules govern its application:
- The marking must be affixed visibly, legibly, and indelibly to the product. Where this is not possible due to the product's nature, the marking may be applied to the packaging and accompanying documents.
- The minimum height is 5 mm, unless the directive applicable to the product specifies otherwise. When enlarged or reduced, the proportions of the graphic must be preserved.
- Where the conformity assessment involves a notified body, the body's four-digit identification number must follow the CE marking.
The CE marking must be affixed before the product is placed on the EU market. Affixing the mark to a product that does not meet the applicable essential requirements — or to a product not covered by harmonisation legislation at all — is prohibited under Article 30 of Regulation (EC) No 765/2008.
What Changed in 2025–2026
GPSR, the new Toy Safety Regulation, ESPR, and the new CPR
CE marking is a stable framework, but the underlying directives and regulations are not. Four changes in the past 18 months matter for any team scoping CE marking work in 2026.
The General Product Safety Regulation (EU) 2023/988 (GPSR) has applied since 13 December 2024. GPSR does not require CE marking itself — it covers the safety of consumer products generally, including products outside CE scope. But GPSR adds technical documentation, traceability, and "responsible person" obligations that interact with CE marking. For a CE-marked product placed on the EU market, GPSR's requirements layer on top of the relevant CE directive's requirements rather than replacing them. For non-harmonised consumer products — those outside CE scope — GPSR is now the primary safety rulebook.
The Toy Safety Regulation (EU) 2025/2509 was adopted on 26 November 2025 and entered into force on 1 January 2026. It replaces Directive 2009/48/EC. The new regulation introduces tighter chemical restrictions, a digital product passport requirement for toys, and stricter online marketplace duties. It applies from 1 August 2030 — a transition period of approximately four and a half years, during which toys complying with Directive 2009/48/EC may continue to be placed on the market.
The Ecodesign for Sustainable Products Regulation (EU) 2024/1781 (ESPR) establishes the framework for the EU Digital Product Passport (DPP). The first DPP requirements will apply to specific product categories through delegated acts, beginning with batteries (under the EU Battery Regulation) and expanding to textiles, electronics, furniture, and other priority categories. DPP is not a CE marking requirement — but for many product categories that already require CE marking, DPP will become the new layer of mandatory documentation infrastructure. Companies that have invested in structured CE marking workflows are better positioned for DPP than companies whose compliance documentation lives in PDFs and email threads.
The Construction Products Regulation (EU) 2024/3110 entered into force on 7 January 2025 and replaces Regulation (EU) No 305/2011. Most of its provisions apply from 8 January 2026, while Article 92 (penalties) applies from 8 January 2027. The new regulation reshapes CE marking obligations for construction products and introduces a digital product passport for the sector. Companies in scope should track the transitional provisions closely as harmonised standards under the new regime are progressively published.
| Date | Milestone | Status |
|---|---|---|
| 13 December 2024 | GPSR (Regulation (EU) 2023/988) becomes applicable | In force |
| 7 January 2025 | New Construction Products Regulation enters into force | In force |
| 8 January 2026 | New CPR provisions start to apply for most products | Confirmed |
| 1 January 2026 | Toy Safety Regulation (EU) 2025/2509 enters into force | In force |
| 20 January 2027 | Machinery Regulation (EU) 2023/1230 starts to apply | Confirmed |
| 1 August 2030 | Toy Safety Regulation 2025/2509 becomes applicable | Confirmed |
CE vs. UKCA in 2026
What the UK still recognises, and where it diverges
For companies selling into Great Britain (England, Wales, and Scotland), the practical reality in 2026 is that CE marking is — for most product categories — sufficient.
Through the Product Safety and Metrology etc (Amendment) Regulations 2024, the UK Parliament removed the time limit on CE recognition, establishing indefinite recognition of the CE marking for 21 product regulations covering Great Britain. The UKCA mark remains an option for those categories, but it is not mandatory. Northern Ireland operates under the Windsor Framework, where EU rules continue to apply directly.
Several product categories are excluded from the indefinite CE recognition policy and have separate UK regimes — including medical devices, construction products, marine equipment, rail products, cableways, transportable pressure equipment, and unmanned aircraft systems. For those categories, UK-specific marking and conformity assessment rules apply. Teams scoping a UK launch should always check the most recent guidance on gov.uk for their specific product category.
Do I still need CE marking for the UK in 2026?
For most consumer product categories, the UK government recognises CE marking indefinitely for goods placed on the market in Great Britain — meaning a CE-marked product can be sold in GB without UKCA marking. Several categories (including medical devices, construction products, and marine equipment) are excluded from this recognition and require UKCA or UK-specific certification. Northern Ireland follows EU rules under the Windsor Framework, so CE marking remains required there.
What This Means for Your Compliance Team
Three shifts to plan for now
Three takeaways for any team that owns CE marking inside a growing product company:
Scope is the work
Most CE marking errors are not technical — they are scoping errors. A product gets assessed against three directives instead of four, or a marketplace request for documentation surfaces a gap that has been hiding for two years. Mapping every product to every applicable rule, in every market, is the foundational compliance activity.
The technical file is a system, not a document
Treat technical documentation as structured data that lives in a system of record and gets reused — across SKUs, across markets, across the inevitable regulatory updates. Every directive that updates, every market you add, every product variant you launch should pull from the same record.
Plan for the next regulation, not just the current one
GPSR is live. The Toy Safety Regulation is in transition. ESPR and the Digital Product Passport are coming for the categories you sell in. Companies that structure their product compliance data now will absorb each new regulation as a configuration change. Companies that don't will absorb it as a project.
If your team is rebuilding the CE marking pipeline manually for every product launch — chasing supplier documentation, mapping regulations in spreadsheets, and assembling technical files by hand — that is exactly the workflow Complir's AI compliance platform was built to automate. See how Complir maps every product to every applicable regulation across markets.
Sources & References
- Regulation (EC) No 765/2008 of the European Parliament and of the Council — EUR-Lex
- Decision No 768/2008/EC on a common framework for the marketing of products — EUR-Lex
- Regulation (EU) 2019/1020 on market surveillance and compliance of products — EUR-Lex
- Commission Notice — The 'Blue Guide' on the implementation of EU product rules 2022 (C/2022/247) — EUR-Lex
- Regulation (EU) 2023/988 on general product safety (GPSR) — EUR-Lex
- Regulation (EU) 2025/2509 on the safety of toys — EUR-Lex
- Regulation (EU) 2023/1230 on machinery — EUR-Lex
- Regulation (EU) 2024/1781 establishing a framework for the setting of ecodesign requirements for sustainable products (ESPR) — EUR-Lex
- Regulation (EU) 2024/3110 laying down harmonised rules for the marketing of construction products — EUR-Lex
- European Commission — CE marking overview — single-market-economy.ec.europa.eu
- European Commission — New Legislative Framework — single-market-economy.ec.europa.eu
- UK Government — Using the UKCA marking — gov.uk
- UK Government — Extension of CE mark recognition for businesses — gov.uk
This article is for informational purposes only and does not constitute legal advice. Regulatory requirements may vary by product category, market, and specific circumstances. Consult with a qualified legal professional for compliance guidance specific to your situation.
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